Thoughtful product work, down to the last pixel
One Missing Pixel is a hybrid product consultancy and independent app studio that builds focused, well-crafted iOS apps that encourage good human behaviors.
Apps
Small, focused apps for one good habit at a time.
The reading, cooking, and exercising booster you didn’t know you needed.
Prep
Snap a recipe, get a checkable shopping list.
Point your camera at anything with ingredients in it. Prep pulls them out, groups them, and ticks them off as you shop.
Move
A simple way to move a little every day.
Set one small target, mark it done, keep the run going. No streak guilt, no dashboards.
Services
Product and AI, from strategy to happy customers.
I’m at my best when there’s broad scope, high ambiguity, and no map for how to get there. I help growth-stage organizations with product strategy, roadmap, and hands-on execution. I also help teams put AI to work and create AI-first operating models that improve efficiency and operational value.
0-to-1 product build and launch
Define MVPs and prototype rapidly to give teams conviction, strategy, and a roadmap to happy customers.
User and market research
Answer the unasked questions that surface insights, elevate the experience, and improve business outcomes.
Workshops and alignment
Design and facilitate workshops that give teams shared language, alignment, and clarity on how to move forward.
AI enablement and transformation
Identify where to put AI to work, build the roadmap to get there, and make it happen with hands-on help.
About

Hello! I’m Dorin
I’m a Product builder and consultant based in Gainesville, Florida.
I’m AI-native with a background in go-to-market and design. I have a track record of building 0-to-1 and early-stage products and scaling them to adoption at Instructure, Atlassian, Seismic, TaskRabbit, and various startups.
I have two random skills: drawing a perfect circle with my bare hand, and telling when something is visually misaligned down to the pixel (yes, that’s where my company name came from). I’m a researcher at heart, an information-design enthusiast, and a foodie who runs to stay in shape (ish).
Ask me what’s on my cookbook shelf or make me prove the circle thing.
Contact
Get in touch
Tell me about your team and where you're stuck.